[Who we are]

Mugen is a full service design team based in Toronto, Canada. We're a small team doing what we love: creating great design for businesses that need to move fast.

Founded in 2016, we've grown carefully and intentionally. We've turned down venture capital, avoided the hire-fast mentality, and said no to projects that didn't align with our values. This deliberate approach has allowed us to build lasting relationships with clients who value craft as much as we do.

We're four people who genuinely enjoy working together. Alex leads creative direction, Sarah handles strategy, David owns development, and Emma manages operations. No egos, no drama—just a shared commitment to doing work we're proud of. When you work with us, you work directly with us.

[Who we are]

Mugen is a full service design team based in Toronto, Canada. We're a small team doing what we love: creating great design for businesses that need to move fast.

Founded in 2016, we've grown carefully and intentionally. We've turned down venture capital, avoided the hire-fast mentality, and said no to projects that didn't align with our values. This deliberate approach has allowed us to build lasting relationships with clients who value craft as much as we do.

We're four people who genuinely enjoy working together. Alex leads creative direction, Sarah handles strategy, David owns development, and Emma manages operations. No egos, no drama—just a shared commitment to doing work we're proud of. When you work with us, you work directly with us.

Founded in Toronto, Canada.

Founded in Toronto, Canada.

Founded in Toronto, Canada.

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Years combined experience

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Years combined experience

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Years combined experience

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Average client rating

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Average client rating

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Average client rating

Our studio.

MUGEN

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MUGEN

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MUGEN

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Join the team

If you’re ready to shape the future with us, your journey could start here.

Natural light and exposed beams create an inspiring workspace where creativity flows as freely as the conversation.

Impromptu discussions happen everywhere in our space. The best ideas often emerge between formal meetings, fueled by curiosity and coffee.

Our kitchen is where ideas percolate alongside the coffee. A space designed for both quick breaks and spontaneous brainstorming sessions.

Every project starts with a conversation. Our meeting rooms are designed for collaboration, where laughter is just as important as strategy.

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1/28/25

3/5/25

1/9/18

Natural light and exposed beams create an inspiring workspace where creativity flows as freely as the conversation.

Impromptu discussions happen everywhere in our space. The best ideas often emerge between formal meetings, fueled by curiosity and coffee.

Our kitchen is where ideas percolate alongside the coffee. A space designed for both quick breaks and spontaneous brainstorming sessions.

Every project starts with a conversation. Our meeting rooms are designed for collaboration, where laughter is just as important as strategy.

1/15/25

1/28/25

3/5/25

1/9/18

Natural light and exposed beams create an inspiring workspace where creativity flows as freely as the conversation.

Impromptu discussions happen everywhere in our space. The best ideas often emerge between formal meetings, fueled by curiosity and coffee.

Our kitchen is where ideas percolate alongside the coffee. A space designed for both quick breaks and spontaneous brainstorming sessions.

Every project starts with a conversation. Our meeting rooms are designed for collaboration, where laughter is just as important as strategy.

1/15/25

1/28/25

3/5/25

1/9/18

We built this studio to be the kind of place we'd want to work.

Good work happens in good spaces. Our studio in Toronto's west end is designed for focus, not impressions. Natural light, open workspace, and all the coffee we can drink. No ping pong tables or nap pods—just an environment where great design can happen without distractions.

We keep our team small on purpose. It means everyone has ownership, every voice matters, and every project gets our full attention. We hire slowly and thoughtfully, looking for people who are talented, yes, but more importantly, who share our belief that design should solve real problems for real businesses.

MUGEN

©

MUGEN

©

MUGEN

©

Meet the team.

With over 15 years in digital design, Alex founded MUGEN° to create a studio where craft comes first. He believes great design happens through process, not heroics.

Alex West

Founder & Creative Director

With over 15 years in digital design, Alex founded MUGEN° to create a studio where craft comes first. He believes great design happens through process, not heroics.

Alex West

Founder & Creative Director

With over 15 years in digital design, Alex founded MUGEN° to create a studio where craft comes first. He believes great design happens through process, not heroics.

Alex West

Founder & Creative Director

brings 8+ years of brand and digital expertise from agencies in Seoul and Toronto. She's passionate about typography and building design systems that actually work.

Sarah Park

Senior Designer

brings 8+ years of brand and digital expertise from agencies in Seoul and Toronto. She's passionate about typography and building design systems that actually work.

Sarah Park

Senior Designer

brings 8+ years of brand and digital expertise from agencies in Seoul and Toronto. She's passionate about typography and building design systems that actually work.

Sarah Park

Senior Designer

We're four people who happen to be really good at what we do. More importantly, we actually enjoy working together. No politics. No drama. Just a shared commitment to doing work we're proud of.

David bridges design and development, turning ambitious concepts into seamless experiences. His background in architecture informs his approach to building digital products.

David Torres

Developer

David bridges design and development, turning ambitious concepts into seamless experiences. His background in architecture informs his approach to building digital products.

David Torres

Developer

David bridges design and development, turning ambitious concepts into seamless experiences. His background in architecture informs his approach to building digital products.

David Torres

Developer

Emma keeps projects flowing and clients happy. With a background in design ops, she's mastered the art of making complex timelines feel effortless.

Emma Wright

Project Manager

Emma keeps projects flowing and clients happy. With a background in design ops, she's mastered the art of making complex timelines feel effortless.

Emma Wright

Project Manager

Emma keeps projects flowing and clients happy. With a background in design ops, she's mastered the art of making complex timelines feel effortless.

Emma Wright

Project Manager

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2016 - 2025

Our favorite clients.

We've helped over 100 clients achieve their goals and increase revenue.

Our approach.

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Why we do this

We spent years in traditional agencies watching the same problems repeat. Three-month projects that should take three weeks. Revision loops that never end. Invoices that surprise everyone. Talented designers spending more time in meetings than designing. Meanwhile, businesses needed design more than ever but couldn't afford the agency circus or the hiring lottery.

How we think

We approach every project with three simple questions: What problem are we solving? Who are we solving it for? What's the simplest solution that actually works?Good design isn't about following trends or winning awards. It's about creating something that serves its purpose beautifully. Whether that's a logo that captures a brand's essence or a website that converts visitors into customers, we focus on outcomes, not outputs.

Our philosophy

Good design solves problems. Great design prevents them. We focus on creating digital experiences that work seamlessly and look beautiful doing it.We believe in the power of simplicity. In saying no to feature creep. In launching something good today rather than something perfect never.

Our Process

Every project starts with listening. We dig deep to understand your business, your challenges, and where you want to go. Then we move fast—strategy in week one, concepts in week two, refinements until it's right.We work in focused sprints with regular check-ins. No black boxes or big reveals. You'll see progress weekly and have input throughout. Because the best work happens when everyone's aligned from day one.